About Us

Every investor has a story about the big one that got away.

Consider Amazon.com. It was both a “top dog” and a first mover in e-commerce. If you had invested just $10,000 in the online retailer back in 1997, your stake would be worth more than $4.0 million today.

Amazon is hardly an exception. The list of the stock market’s greatest all-time winners is filled with pioneering companies: Amgen…eBay…Oracle…Google…Netflix…Apple…Qualcomm… Facebook…and more. These innovative firms all made fortunes for their early investors.

Finding the next great tech company is our main goal at Profit Confidential. Since 1986, our firm has been dedicated to helping investors earn superior returns through unbiased financial research. We strive to deliver to our reader thorough analyses of current tech trends, events, and investment opportunities in this daily bulletin.

How We Do It…

  • Research: Investors are often seduced by hot tips and glossy presentations. We look behind the puffery to check out structure, management, and the financial strength of a company.
  • Experience: Combined, we have more than 100 years of experience in analyzing various investment markets. Our analysts include MBAs, BAs, B.Comms, P. Engs, MAs, and LLBs. This informed perspective gives our readers the best risk-to-reward opportunities.

What We Look For…

  • New: Before great companies became household names, they were small firms with big ideas. We are always on the lookout for businesses with new products and services. This is the key ingredient for explosive earnings growth—and explosive returns.
  • Potential: When researching an investment, we ask, “Can this industry grow tenfold in size over the next five years?” This baseline provides a useful screen when shifting through opportunities.
  • Top Guns: We all love an underdog, but in business, betting on the No. 2 company is often a losing proposition. Top guns recruit the best employees, form the strongest partnerships, and capture most of the profits. While they don’t always come out on top, the top companies are often best positioned to control an emerging market, putting the odds in their favor.
  • Leadership: Great executives think beyond the next earnings report. They’re driven by a big, audacious goal that can unite customers, employees, and shareholders around a common vision. These leaders are the foundation of top companies, like John Mackey at Whole Foods, Mark Zuckerberg at Facebook, or Steve Jobs at Apple.
  • Competitive Advantage: Competition is for losers. Great businesses have a sustainable advantage, which allows them to earn outsized profits year after year. Our favorite stocks are usually too young to have demonstrated this trait, but we look for early signs that can give an emerging company the early edge.

Our Team:

George Leong, B.Comm.


George Leong is a senior editor at Lombardi Financial. He has been involved in analyzing the stock markets for two decades, employing both fundamental and technical analysis. His overall market timing and trading knowledge are extensive in the areas of small-cap research and options trading.

George is the editor of several of Lombardi Financial’s popular financial newsletters, including Red-Hot Small-Caps, Lombardi’s Special Situations, Judgment Day Profit Letter, Pennies to Millions, and 100% Letter. He is also the editor-in-chief of a daily web newsletter called Daily Profits.

In the past, George has written technical and fundamental columns for numerous stock market news web sites, and he is the author of Quick Wealth Options Strategy and Mastering 7 Proven Options Strategies. Prior to starting with Lombardi Financial, George was employed as a financial analyst with Globe Information Services.

George is married with one child. In his down time, he loves to travel. He also actively coaches competitive hockey and baseball, and enjoys playing hockey, running, and working out.

George’s Article Archive

Stephen Karmazyn, BA

Stephen Karmazyn

Stephen Karmazyn is a writer for Profit Confidential, where he focuses on reporting breaking news in the technology and emerging industries.

Throughout his career as a journalist, Karmazyn has written on tech for a variety of publications, including The Financial Post, The Globe and Mail, and The Ottawa Business Journal. He served as the web editor for Techopia, a tech-centered newsblog focused on emerging start-up companies.

Stephen’s Article Archive


John Whitefoot, BA

John Whitefoot

John Whitefoot is an editor at Lombardi Financial, specializing in low-priced investment opportunities.

John has been a financial writer since the late 1990s and has written on everything from penny stocks to blue-chip stocks to the broader issues that affect the stock market.

John has profiled more than 1,000 low-priced stocks, researching and covering numerous sectors including health care, media, manufacturing, IT, education, hospitality, natural resources, and retail.

As an editor at Lombardi Financial, John has enhanced his understanding of economics, turning his attention to individual stocks and other investing opportunities. John is primarily a fundamental analyst. His focus is on “off-the-radar” situations with big upside potential for the individual investor.

Outside of his professional life, John stays active through tennis and sailing. He also enjoys collecting antiquarian books and art.

John’s Article Archive