Alessandro Bruno, BA, MA

Alessandro holds a BA and MA in International Relations all at the University of Toronto. Alessandro has been published extensively and is a frequent guest on television news programs including the BBC, CBC, and CTV. Alessandro has worked as an industry analyst, lived and worked abroad extensively, and served as a United Nations officer in North Africa.

Alessandro was also an analyst in the global investment banking sector for a leading international advisory group responsible for putting sustainability and corporate responsibility on the finance map; specializing in aerospace, transportation, energy, and mining sectors.

Alessandro speaks many languages other than English and his native Italian, including Spanish, French, German, Arabic, Persian, Russian, and Portuguese, and has a working knowledge of Portuguese, Arabic, and German.

Get to know Alessandro…

How did you invest your first dollar, and what did you learn about investing?

I invested a fair bit after returning from my UN assignment in Libya. I had saved up a few dollars and cents thanks to low living costs and the lack of any entertainment over which to spend and enjoy my international official’s salary. As a result I had some success investing in aerospace and airlines, among others, though my inexperience caught up to me and I eventually lost quite a bit for my standards.

Since then, I have invested in mutual funds and also learned to consider more factors thanks to my experience in analyzing various sectors and new parameters such as sustainability and reputation risks. These, when addressed properly, serve as an indicator of good management. I invest only in what I know and understand or what I like. For example, I look forward to buying Ferrari shares after the IPO in October!

What has been the most memorable moment in your investing career?

When I lost a good chunk of my savings and when I read Nicholas Nassim Taleb’s Fooled by Randomness. I was happy to finally find a risk specialist who did not trust the new financial engineering approach to stock analysis. And of course, I also remember tripling my money on Canadian Airlines in 1998, after stubbornly holding on to the belief that the airline was better than Air Canada, based on service. Of course, we all know what happened a year later; Canadian Airlines exists only in the annuals of aviation history.

What is your investing philosophy?

I tend to shun technical analysis. Numbers fail to tell the story. And even when they do, they are merely a measure of performance rather than a predictor of one. Give me the facts, the background, the context; I don’t need the graphs. Also, I invest in a company rather than a market, both of which I must like, understanding the macro factors that can influence its performance.

Alessandro Bruno's Articles

The Hot Defense Stock You’ve Never Heard Of There is one business segment in the aerospace and defense sector that by itself is more profitable and better for earnings results than the manufacturing of hardware. It is maintenance, repair, and operations (MRO). Many of the major companies have…

A New Strategy and the "Switch" Console are Just What Nintendo Stock Needed Nintendo Co., Ltd. (ADR) (OTCMKTS:NTDOY) is enjoying a revival these days. The famous maker of video games received more attention than it could handle last summer, thanks to the popularity of Pokémon Go. While only…

Could Ambarella Stock Hit $85.00 Before the End of 2016? Ambarella Inc (NASDAQ:AMBA) stock once sold for as high as $125.00. Coincidentally, this happened in July 2015, just as GoPro Inc (NASDAQ:GPRO) was also enjoying a bullish run. Ambarella stock, in fact, does well when GoPro is also doing…

Google Stock Will Rely Ever More on Hardware. The Shift Has Worked Alphabet Inc (NASDAQ:GOOG), also known as Google, has gradually started to move beyond software. The company wants to become a true hardware manufacturer. The new "Pixel" and "Pixel XL" phones are an important step in this direction.…

Intel Stock Has Dropped on Guidance, But the Future Is Bullish Intel Corporation (NASDAQ:INTC) reported nine percent higher revenues for its third quarter of this year. But even as revenues of $15.8 billion were flying, as were just about all indicators of performance, Intel stock dropped. What could account…

Boeing Stock Could Gain from a Stronger Effort on Maintenance Business When investors think of Boeing Co (NYSE:BA), they think of its big jets. Lately, they have thought about the "Boeing 787" and its progress, because it’s the prototype for an entire new generation of airliners. In other words,…

Yahoo Stock Rallies on Better-Than-Expected Results and Verizon Deal Yahoo! Inc. (NASDAQ:YHOO), may have gotten itself into trouble over the past month. The e-mail security breach has hurt the company. Yahoo stock has reflected the damage, dropping from over $44.00 to about $41.00. It could have dropped further,…

Blackberry Stock is Down, but Its New Strategy is Bullish BlackBerry Ltd (NASDAQ:BBRY) is back to its recent antics. It seemed as if Blackberry stock had crossed a line. A little over two weeks ago, Blackberry announced that it would let go of the mobile handset game. The market…

Netflix Stock Depends on User Growth. It’s Already on the Way Investors always knew that Netflix, Inc. (NASDAQ:NFLX) could be good for their portfolios. After all, Netflix stock, despite it losing almost a fifth of its value in the past year, has still managed to gain 43% in…

CACI International Is a Top Defense Sector Play in a Hillary Clinton Presidency CACI International Inc (NYSE:CACI) is one of the defense and aerospace sector companies that you may not have heard about. Yet, after a relatively strong 2016, CACI stock is poised to perform even better in 2017.…

Amazon Sales Halt Won’t Stop GoPro Stock’s Rise: It Will Boost It It seemed as if GoPro Inc (NASDAQ:GPRO) finally started to make a comeback. But, despite the company’s many fans shouting "Go GoPro!," the enthusiasm proved unable to stop GoPro stock from falling when the company said it had stopped…

Samsung Stock and Reputation Will Recover in 2017 with New Phone Release The Samsung Electronics Co. Ltd. (NASDAQ:SSNLF) brand has gained iconic status worldwide because of its mobile phones. It’s not surprising, therefore, that Samsung stock has taken a big hit after the company ceased all "Galaxy Note 7" sales…

A Little-Known Fact Bodes Well for Bombardier Stock One of the best signs that Bombardier, Inc. (TSE:BBD.B) has a bullish course ahead comes from its competition. Bombardier stock is lingering in the mid-CA$1.70 range. This is great for those who bought BBD.B stock shares early this year. They…

Applied Materials Stock Has Taken a Hit, But Its Potential Is Solid Applied Materials, Inc. (NASDAQ:AMAT) has met considerable resistance over the past month. Applied Materials stock shares have been ranging in the $27.00-$28.00 range. But it was only in September that AMAT achieved its all-time record of…

A Pinterest IPO Makes More Sense Than Other Tech IPOs Pinterest, a popular online service that allows users to pin (attach) pictures or videos—which web aficionados call "pins"—related to their interests (hence the name) could go public. Indeed, the cards are all there for a Pinterest initial public…

Samsung Electronics Co. Ltd. Performing Better than the Galaxy"Bonfire" Suggests Fans of the "iPhone" and Apple Inc. (NASDAQ:AAPL) are having a good laugh. After the latest "Galaxy Note 7" battery explosions, its maker Samsung Electronics Co. Ltd. (NASDAQ:SSNLF) has announced it would cease all further production of this smartphone, perhaps…

Nothing Can Stop Amazon Stock Amazon.com, Inc. (NASDAQ:AMZN) shows no sign of slowing. On October 12, the company announced it will move into the corner-store business. Amazon may also build physical bookstores in select towns. (Source: "If you build it they will come': Amazon takes on the corner…

Will NASA Competition Accelerate a SpaceX IPO? U.S. President Barack Obama has formally announced that the National Air and Space Administration (NASA) will be launching a manned mission to Mars by 2039. Does this mean the time is approaching for a SpaceX initial public offering (IPO)? After all, SpaceX…

Hillary Clinton Favors, Unsurprisingly, a Focus on Cyberwarfare Tools U.S. presidential candidate Hillary Clinton said that cybersecurity, the ability to protect U.S. secrets against hackers, would be one of her defense priorities. That said, while less specific, Donald Trump also would send defense money toward Silicon Valley if…

Which Defense Stocks Would Benefit from a Donald Trump Presidency? If elected President of the United States, Donald Trump would invest resources to recruit more soldiers, build more ships, launch more submarines, and have more planes, even if he wants to reduce the United States’ foreign military presence.…