John Whitefoot, BA

John Whitefoot is an editor at Lombardi Financial, specializing in low-priced investment opportunities.

John has been a financial writer since the late 1990s and has written on everything from penny stocks to blue-chip stocks to the broader issues that affect the stock market.

John has profiled more than 1,000 low-priced stocks, researching and covering numerous sectors including health care, media, manufacturing, IT, education, hospitality, natural resources, and retail.

As an editor at Lombardi Financial, John has enhanced his understanding of economics, turning his attention to individual stocks and other investing opportunities. John is primarily a fundamental analyst. His focus is on “off-the-radar” situations with big upside potential for the individual investor.

Outside of his professional life, John stays active through tennis and sailing. He also enjoys collecting antiquarian books and art.

Get to know John…

What was your first job and how has it contributed to your investing career?

I manually set up bowling pins when I was six at the local bowling alley on the beach. I was paid in candy. I remember it was fun, and that the more impulse control I showed, the more my credit at the counter grew. My friends cashed out after every game; I waited for days and days before cashing in to get the biggest payout. That same patience has served me well as an investor.

How did you make your first foray into investing and what did you take away from that experience?

I made my first real foray into the stock markets during the dotcom era. It was almost impossible to lose money at the time, and I did well, in spite of myself. After the dotcom bubble burst, I discovered how easy it was to lose money. It’s also when I learned how important it is to really understand what it is you’re investing in.

What has been the most memorable moment in your investing career?

My most memorable stock market moment is better viewed in hindsight. My friend’s father lost an enormous amount of money on Black Monday (October 19, 1987). He told me the loss was all on paper, and he would make it all back. It took a couple of years, but he was right. It didn’t mean much to me at the time, but since then, it has taught me about stock market cycles and the importance of having a diversified portfolio.

John Whitefoot's Articles

PAYS Stock Extremely Bullish on Record Results Paysign Inc (NASDAQ:PAYS) should change its name to "Dollarsign Inc." Shares of the prepaid debit card payment provider have been on a meteoric tear over the last three years, with PAYS stock soaring 5,100% and showing no sign of slowing down. With…

2019 a Breakout Year For Neptune Wellness Solutions Inc For the most part, cannabis stocks are getting smoked. That has nothing to do with their long-term growth potential, but it shows that the legal marijuana industry is still in its infancy and is experiencing growing pains. One cannabis…

3 U.S. Cannabis Stocks to Bloom on Illinois Legalization You can now spark it up in Illinois—almost. And that’s good news for three U.S. cannabis stocks in particular. Illinois just became the 11th U.S. state to legalize recreational cannabis. On June 25, Illinois Governor J.B. Pritzker signed a…

Telenav Inc Could Double Again in 2019 Telenav Inc (NASDAQ:TNAV) is an Internet content and information company that has been on fire in the first half of 2019. Telenav stock is up 292% year-to-date and the company has provided investors with strong fourth-quarter guidance. While the broader markets were…

Charlotte’s Web Holdings Inc Increases Hemp Acres Planted Charlotte’s Web Holdings Inc (OTCMKTS:CWBHF, TSE:CWEB) continues to be one of the best and, for some reason, least talked about cannabis stock out there. The company continues to report strong financials, it is one of the only consistently profitable cannabis…

MobileIron Inc Bullish on Strong Results MobileIron Inc (NASDAQ:MOBL) is a mobile cybersecurity stock that has been outpacing the broader market in 2019. In February, the company reported strong fourth-quarter and year-end results with recurring revenue up 21% and 18% respectively. In April, it announced solid first-quarter results,…

EnWave Corp: Record Results on New Customer Wins EnWave Corp (OTCMKTS:NWVCF, CVE:ENW) is one of the few cannabis stocks that forgot there was a sell-off in May. Despite the market-wide swoon, in which the S&P 500 lost 6.3% of its value, EnWave stock managed to hold its own,…

Technical Indicators Point to 125% Upside For Plug Power Inc Plug Power Inc (NASDAQ:PLUG) stock has surged 113% year-to-date. Thanks to strategic acquisitions, in-demand products, and a strong outlook, the business is poised to make strong gains in the second half of 2019, with momentum carrying into 2020.…

Asure Software Inc Share Price Set to More Than Double Investors ran for cover back in November when Asure Software Inc (NASDAQ:ASUR) announced mixed third-quarter financial results, notably increased net loss, and the company revised its full-year guidance lower. Since the start of 2019 though, Asure Software stock…